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传统健身房遭遇流媒体打卡健身挑战(2)

A business called FORTE films classes and streams them to smartphones, laptops and TVs for $39 per month or $288 per year.

Training apps such as Booya Fitness and Beachbody have cult-like followings, and studios across the country from Nicole Winhoffer's NW Method in New York and Los Angeles to Mary Helen Bowers' New Yorkbased Ballet Beautiful offer streaming and on-demand classes too.

Even large apparel companies like Nike and gym chains like Gold's Gym have launched workout routines that play in the palm of your hand.

Some 82% of health-club clients also work out at home, and 63% of them do so using apps or other digital platforms, according to the International Health, Racquet and Sports club Association (IHRSA), citing data from workout provider Les Mills.

The American College of Sports Medicine doesn't have exact figures on this rising movement yet, but its president Walter Thompson says, "Because the popularity of these programs has increased, we can only assume that more people are actually using them."

As anyone who's ever owned a Tae Bo VHS knows, exercise fads can fade quickly.

But if streaming workouts are in their infancy, they seem to have one thing going for them: ubiquity.

For every glitzy option like Peloton, there's a dozen free or low-cost apps trying to do the same thing.

And, if the true believers are to be believed, that could mean a revolution in the way we exercise.

FIRST AMONG THOSE true believers: the fitness trainers who have become social-media stars, thanks to the boom in at-home workouts.

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