That means that they can create a small network of companies, like a social franchise, and scale up this company, to then compete against large tech companies.
But the journal and the laboratory went further still: they altered scientific practice itself and unlocked more powerful means of making discoveries, by allowing people and ideas to mingle in new ways and on a larger scale.
Because the nearest other city of comparable or greater size is San Francisco over 3,800 kilometers away, about the same distance as new york city is away from Los Angeles.