Boxing heavyweight champion Andy Ruiz Jr who had his own Rocky-like underdog story when he overcame thirty to one odds to win his own championship via TKO.
拳击重量级冠军小安迪· 鲁伊斯 ( Andy Ruiz Jr)克服 30 比 1 的赔率并通过 TKO 赢得自己的冠军时, 有自己像洛基样的败者故事。
And the growth shows no sign of stopping, with the launch of a new Saudi-funded boxing league alongside TKO Group Holdings, which owns the UFC and WWE Wrestling Federation.
But Mark Shapiro, who is the president of TKO, like I said, the UFC parent company, told me that profitability is not the main concern with this event because he really sees it as a brand builder.
And why that's important is because TKO, which is the company that merged the UFC and the WWE together at the end of last year and the beginning of this year, they make two thirds of their revenue.