As a kind of design of promotion flackery, the design of real estate description focused on the apparent functions but ignored the study of systematic theories which even was blank in the past.

楼书作为促销宣传的支，以往只重视其表面化的功能对其本身缺乏理论系统的研究，甚至空白。楼书进入我国的时间比较晚，但发展迅猛。