Digital marketers have long analysed social-media messages to gauge opinions about products and brands.

数码市场营销人员早已通过分析社交媒体上信息来估量关于产品和品牌意见。

We seem to take it for granted that advertisers and marketers are allowed to condition even the youngest children.

我们似乎想当然地认为，广告商和营销人员甚至可以给最小置条件。

That means it can't use your transaction data to target you with ads, reorder your newsfeed or sell your info to marketers.

这意味着它没法使用你交易数据来向你推送特定广告，重新安排你收到新闻推送，或者把你信息卖给营销者。

It sells them to designers, marketers, and artists annually.

潘通每年向计师、营销人员和艺术家售这些手册。

We are the world’s largest refiner and marketer of petroleum products.

我们是全球汽油产品最大加工商和营销商。

Now, this is great information for marketers, maybe not such great information for you if you wanna be a discerning shopper.

这对商人来说是个很棒讯，若你想要成为一个敏锐消费者就未必是好消息了。

And that is just… the worst thing as someone sending out emails as a marketer, just to know that you've messaged all these people to try to get them to do something, and the link is not the right link.

这真是最糟糕事情… … 作为营销人员发送邮件时，只知道你给所有人发了信息，是试图让他们去做些什么，但链接是错误。

And this is something I think that the food marketers are sort of intuitively picked up on showing those pictures, you know, oozing cheese, coming out of a burger, say, or a slice of pizza or lasagne.

我认为这是食品营销人员在展示这些图片时直觉上东西，从汉堡、披萨或千层面奶酪。

How marketers can take advantage of consumers' innumeracy.

且看营销人员如何利用“数学盲”消费者。

Marketers can then retarget ads you see on TV to your computer and phone.

然后，营销人员可以将你在电视上看到广告重新定位到你电脑和手机上。

The Indian middle class conjured up by the marketers and consultants scarcely exists.

令生意人和顾问们想入非非印度中产阶级几乎并不存在。

Unlike marketers, some psychologists hold different views about influencers.

不同于市场营销人员，一些心理学家对网红持有不同看法。

But it is not for lack of effort by its promoters. In the 1990s the Canadian Football League's (CFL) marketers tried to attract American football fans with the slogan " Our balls are bigger" .

但这并不是因为发起人缺乏努力。上世纪90年代，加拿大橄榄球联盟营销人员试图用“我们球更大”这样口号来吸引美国球迷。

When we see an Elsa doll on the toy store shelf, how should we as marketers define it? Is it a product? A brand experience? Proof of a brand idea? Just a way for the company to make more money?

看到摆在玩具商店货架上艾尔莎玩偶，作为营销人员，我们如何给它定性？ 是一个产品？ 一种品牌体验？ 品牌理念实体证明？ 还是只是公司赚更多钱一种方法？

The second way that the cola wars benefited both companies was by turning them into " the world's best marketers" , observes Kaumil Gajrawala of Credit Suisse, a bank.

瑞士信贷银行考米尔·格拉瓦拉认为，可乐大战使两家公司受益第二个方面是，它令两家公司都变成“世界最好营销企业”。

You see lots of people in suits taking elevators to go to their department, marketers sitting with marketers, engineers with engineers, etc. You see meetings with 20 people where nothing gets decided.

你会看到很多穿西装人乘电梯去自己部门，营销人员与营销人员坐在一起，工程师与工程师坐在一起等等。你看到20个人参加会议，在那里什么也决定不了。

This person is listing recommendations to marketers on how to get people to buy smart devices for their homes. She has a final recommendation, the last one on her list.

这个人正在向营销人员列关于如何让人们为他们家庭购买智能备建议。她有一个最后建议，是她清单上最后一个建议。

No one's going to hire a doctor or lawyer who learned everything online, but they would hire a programmer, graphic designer, digital marketer, an animator or writer who learned everything online.

没有人会雇佣一个在网上学习一切医生或律师，但他们会雇佣一个在网上学习一切程序员、平面计师、数字营销人员、动画师或作家。

In all these cases, marketers are taking advantage of the Diderot effect: Each new purchase exerting a force on our other possessions, constantly pushing us to upgrade our stuff.

在所有这些情况下，营销人员都在利用狄德罗效应：每一次新购买都会对我们其他财产产生影响，不断推动我们升级我们物品。

Be wary of any superfood where marketers claim it's healthy, especially when it has the word oil in it, which generally just translates into high fat.

小心销售员宣称健康超级食品，特别是名字里带“油”时，这通常意味着高脂肪。