Then you start to think in your mind, even subconsciously, that it can't be that bad… You've probably heard of 'brand loyalty', where people have a favourite brand they always buy, but Dr Demaio is concerned about brand attachment.

然后你开始头脑中，甚至潜意识里认为这个品牌的东西没那么糟糕… … 你可能听说过" 品牌忠诚度" ，即人们总是购买自己最喜欢的品牌，但德马约博士博士对" 品牌依恋" 很担心。

In some cases, they can switch to products with better value – US-based Lempert says brand loyalty plummets amid shrinkflation, with people often transitioning to house brands.

某些情况下，他们可以转而购买价值更高的产品——美国的莱姆珀表示，缩水式通胀的情况下，人们对品牌的忠诚度会下降，通常会转而购买自主品牌。

It goes deeper than loyalty so that people mentally connect a particular company with feelings of winning, being healthy and success.

它比品牌忠诚度更深层次，因此人们心理上将某特定公司与胜利、健康和成功的感觉联起。

It enhances the reputation of the company and it creates brand loyalty for its products.

它提升了公司的声誉，并为其产品创造了品牌忠诚度。

Now, what you want to create is brand loyalty.

现，您要创建的是品牌忠诚度。

Yeah, building brand loyalty and tying it to other incentives.

是的，建立品牌忠诚度并将其与其它激励措施挂钩。

Also, Deanna says they built a lot of brand loyalty, especially in the cycling world.

此外，迪安娜说他们培养品牌忠诚度方面做得很好，尤其是自行车领域。

There's so many things you could do with the nail color So yeah, I think it's I think it's such a way to express yourself as well Now I have no brand loyalty when it comes to nail polish though.

指甲颜色的运用可以有很多花样，所以没错，我认为这也是种表达自我的方式。 不过，说到指甲油， 我并没有对某个品牌的忠诚度。 我没有特别偏爱哪个品牌， 我是个喜欢用UV凝胶的人， 所以我会根据手册上提供的选择来挑选颜色， 但并不关注品牌。

They can also adjust messages, content and tactics to account for any changes across customer behaviors to drive better customer experiences and impact long-term loyalty and brand health.

他们还可以调整消息、内容和策略以应对客户行为的任何变化， 从而推动更好的客户体验并影响长期忠诚度和品牌健康。

As the guys break down what makes each one work, think about how you can apply the same principles to hold your customers' attention and build brand loyalty.

他们分析每个成功案例背后的原因时，不妨思考下， 如何将这些相同的原则运用到吸引顾客注意力、建立品牌忠诚度上。

Expedia is leaning further into artificial intelligence with its suite of new products that CEO Peter Kern hopes will cement consumer loyalty to the travel giant's brands.

亿客行进步深入人工智能领域，推出了列新产品，首席执行官彼得·科尔希望这些产品能巩固消费者对其旅游品牌的忠诚度。

So that brand loyalty translates into a premium that they're able to extract from customers who are unwilling to switch out of the Apple ecosystem.

Sawhney：因此，品牌忠诚度转化为溢价，他们能够从不愿退出 Apple 生态统的客户那里获得溢价。

The third reason that companies do this is that if they get it right, it does result in higher sales, brand loyalty, and staff retention.

公司这样做的第三个原因是，如果他们做得正确，确实可以带来更高的销售额、品牌忠诚度和员工留存率。

One stumbling block that some of these companies may encounter, coming from a foreigner's perspective, is that brand loyalty is a very big thing overseas.

这些企业可能面临的个障碍，从外国人的角度来看，是品牌忠诚度海外极为重要。

According to InMoment's 2018 US Retail CX Trends Report on customer loyalty, 77% of buyers have been brand loyal for more than ten years.

根据 InMoment 关于客户忠诚度的 2018 年美国零售 CX 趋势报告，77% 的买家对品牌的忠诚度已超过十年。

Our brand has changed, and if we want to keep brand loyalty, we need to think about protecting and improving our product image.

我们的品牌已经改变， 如果我们想保持品牌忠诚度，我们需要考虑保护和改善我们的产品形象。

Walt Disney World isn't just an amusement park - it's a cultural phenomenon, a  money-printing machine, and a masterclass in brand loyalty.

沃尔特·迪斯尼世界不仅仅是个游乐园——它是种文化现象，台印钞机， 更是品牌忠诚度的典范。

Brand loyalty has gone out of the window too, with many shoppers switching to less expensive store brands.

品牌忠诚度也已荡然无存，许多消费者转而选择价格更低的商店自有品牌。

Is it that you don't know or that you literally don't have a sort of brand loyalty?

是你不知道，还是你真的没有品牌忠诚度？

African consumers are highly brand-conscious and are loyal to brands that have been around the longest.

非洲消费者非常注重品牌，对那些历史悠久的品牌忠诚度很高。