Blake Howard is the creative director of Matchstic, a brand identity firm in Atlanta.

布莱克·霍华德是亚特兰大品牌识别公司 Matchstic 创意总监。

You're talking about Rekognition, Amazon's brand of face recognition software, which they cleverly spell with a K. This makes us concerned about other tasks that Rekognition is being used for.

你说是 Rekognition， 亚人脸识别软件品牌，他巧妙地将其拼写为 K。 这让我担心 Rekognition 用于其他任务。

They project a brand identity, from the red coats of Virgin Atlantic crew to the browns uniform of UPS delivery drivers.

它传达了品牌识别，大西洋航空乘务员红色外套到UPS送货司机棕色制服。

Also some brands can recognize when the ink isn't their own and give you an error message.

还有一些品牌能够识别出使用不是它自己墨水，并会给出错误消息。

You look at our social footprint, the number of people that brand recognize one of us.

您看我社会影响力，品牌能识别我中一员民众数量。