This has been enormously effective because they have found that not only do more people buy the paper to get the discounts, but also that this inevitably means much higher sales for the clients who advertised.
Under pressure to hand over more tax in Britain, Facebook reportedly told its larger British advertisers to pay it via its UK subsidiary rather than through its office in lower-tax Ireland.
It's crept up on us in the 60 years since advertisers started to target the young and found that they could recruit them to a commercial assault on their parents.
The proposal stipulates that advertisers, clients, agents and publishers that violate the rule could be fined up to 1 million yuan, roughly 160,000 U.S. Dollars.