By example or by extension, that means added on you're saying: " You're kind of cool, too, because you're wearing it, and I think it's cool, so it's got to be cool and only a cool person would buy it."
Though ayatollahs are well versed in subtle distinctions, I am not quite sure how to interpret this apparent rift between the Greater and Lesser Satans.
As we all know, things are often not what they seem on the surface, so the ability to read between the lines or understand what is really happening is very important.