The actual street, not the metonym for big business or financial markets.

实际的街道，而不大企业或金融市场的转喻。

So if you're ever asked if something is metonymy or synecdoche, you're probably safest putting your money on metonymy.

所以， 如果有人问你某物转喻还提喻，你最保险的答案可能转喻。

It refers to using the name of part of an object to talk about the whole thing, and vice versa.

词典定义中所提供的个词的第个意义通常它的字面意义。喻语言为了达到对、强调、明确或标新的目的而使用的不同于日常常规语言的词句。语言中表示喻用法的另个词Trope (辞、喻)。它指为了辞目的而通过喻途径来使用的语言。喻在语言运用中频繁出现，并且采用许多不同形式。明喻：明喻种事物和另种事物作较，并通过展现种事物如何与另事物相似来解释这种事物什么样子的方法。它用as或like等词在文本中作为明确标志。暗喻：像明喻样，暗喻也对两个并不相像的要素作出对，这种对隐含的而不直接表达的。转喻：种个词或词组被另个与之有紧密联系的词或词组替换的辞方法。提喻：提喻用事物的部分名称来指代整个事物，反之亦然。

Moreover, we consider how Ruiz de Mendoza's distinction between metonymic expansion and metonymic reduction manifests itself in advertisements (Section 3).

此外，我们考虑了 Ruiz de Mendoza 对转喻扩展和转喻减少的区分如何在广告中表现出来（第 3 节）。

We can use anthropomorphism to clarify the structure of inanimate objects, as in " head of a ship, " " foot of the bed" or " shoulder of the road." Metonymy is the usage of a thing to refer to an associated concept.

我们可以使用拟人化来阐明无生命物体的结构，例如“船头”，“床尾”或“路肩”。转喻使用事物来指代相关概念。

So by substituting the word sword for going to war, this second occurrence of metonymy within this one sentence heightens the prose to great effect.

所以，通过用“剑” 代替“去打仗”，这句话中第二次出现的转喻极大地增强了文字的表现力。

In this example, there is metonymy within the source of a metaphor in which animal behavior is mapped onto human behavior.

在这个例子中， 动物行为映射到人类行为的隐喻源中有个转喻。

The word ears substitutes for the act of listening, making it a metonym.

单词“ears”（耳朵）在这里替代了“listening”（听的行为），因此它种转喻。

If you've ever been asked to explain the difference between metonymy and synecdoche, and who hasn't, just know it's a bit of a trick question.

如果你曾被要求解释转喻和提喻之间的区别，谁又没遇到过这种情况呢？ 要知道， 这其实个有点刁钻的问题。

This type of metonymy has been discussed by other scholars as " the part stands for the whole" .

这种类型的转喻已被其他学者讨论为 “部分代表整体” 。

But since this ad is about mobile banking, a metonymic reduction is needed to get at the meaning of mobile banking.

但，由于这则广告关于手机银行的，因此需要减少转喻来理解手机银行的含义。

Metonymy is a literary device that uses metaphorical words for named terms, like using ears to mean pay attention to and sword to represent a physical threat.

转喻种文学手法， 它用隐喻性的词语来替代具体的名称，例如用“耳朵” 表示“注意听” ，用“剑” 象征“身体威胁” 。

For another, to do full justice to the ads, we need to be aware of much more than only the metaphors and metonymies that may appear in them.

另方面，为了完全公正地对待广告，我们需要了解的不仅仅可能出现在其中的隐喻和转喻。

Literary devices such as metonymy and synecdoche work for a reason.

诸如转喻和提喻这样的文学手法之所以有效，有其原因的。

For one thing, recognizing a visual element as the source domain of a metaphor or a metonymy sometimes requires (sub)cultural background knowledge.

首先，将视觉元素识别为隐喻或转喻的源域有时需要（亚）文化背景知识。

Using metaphors like metonymy and synecdoche can open up a new world for writers by adding sophistication or an effective tone or both.

使用转喻和提喻这样的辞手法，能为作家开启个新境界，既增添文采，又赋予作品有力的语调，甚至两者兼得。

That said, let's begin with metonymy, which Robert A. Harris, a University of California at Riverside English professor of more than 25 years, defines as when, quote, an associated idea is substituted for the subject idea, unquote.

话虽如此， 我们还先从转喻开始讲起吧。加州大学河滨分校的英语教授罗伯特·A·哈里斯（Robert A. Harris）拥有超过25年的教学经验，他将转喻定义为：“用个相关的概念来替代主题概念”。

Keywords: poetic metaphor, visual metaphor, multimodal metaphor, multimodal metonymy, folklore, love, emotion, morality.

关键词：诗意隐喻、视觉隐喻、多模态隐喻、多模态转喻、民俗、爱情、情感、道德。

There are two signs in this ad and both are metonymies for other concepts.

这个广告中有两个标志， 都其他概念的转喻。

Well, since we obviously can't literally lend our ears to someone, Shakespeare has used metonymy by employing something named, the word ears, with the concept of being listened to without actually using the word listen.

既然我们显然不能真的耳朵借给别人，莎士亚运用了转喻手法，通过使用“耳朵” 这个词来表达倾听的概念， 而实际上并没有使用“倾听” 这个词。