Here's our reporter, Lynne Trencher, to tell us why many people regard the job as one of the most difficult in retailing. Hello, Lynne.

下面请我们记者琳妮解答为什么很多人将这个职位视为售业最困难之一。你好琳妮。

Despite lower gas prices and lower unemployment recently, retail sales have lagged.

尽管最近油价降低, 失业率低迷造成售业销售滞后。

Just earlier this year, the European Parliament voted in favor of legislation that would stop grocery giants from unfair trading practices that result in overproduction, thus creating waste.

今年早些候，欧洲议会投票支持立法，制止售业巨头不公平交易行为，避免生产过剩，产生浪费。

She works part-time in retail and moonlights as a tour guide on the weekends.

她在售业兼职，周末还兼职当导游。

I think with, you know, the future of technology and fashion I think will benefit like production and retail.

我认为科技可以推动尚产业和售业发展。

And now, what we did to the manufacturing jobs we're going to do to retail and call centers and truck driving and the rest of it.

如今我们要对售业做一样改变，紧接着呼叫中心，卡车驾驶等其他也会投入到自动化浪潮中。

In retail, data skills allow you to analyse sales and calculate discounts.

在售业，数据技能使你能够分析销售情况并计算折扣。

And restaurants and retail companies are grappling with challenges of their own.

餐饮业和售业都在努力应对这一挑战。

Thousands of retail stores have closed over the past year and retail jobs have been lost because many shoppers have been spending less time browsing in stores and more time browsing on sites like Amazon.

过去一年，成千上万售商已经关闭，售业失去了机会因为许多购物者花在商店上越来越少，而在亚马逊这样网站浏览更多了。

So if retail isn't dying, it's actually doing well.

所以售业没有衰落话，它们实际上发展得很不错了。

And since increased sales at McDonald's, for example, leads to a greater demand for Kansas beef and Idaho potatoes, retail owners became a powerful national political movement supporting not just the existence of but even expanding DST.

比如说，由于麦当劳销售额增加，带来了对堪萨斯牛肉和爱达荷州土豆需求增加，售业者成为这个强大全国性政治运动主要力量，不仅支持夏制存在，甚至还要扩大它模式。

Real new developments won't be available at retail for a few years.

售业几年内也没有新增长。

So we ask for ourself I will want to serve our customers, Or we want to kill all the retail the traditional retail.

所以我们反省自己我们是想要服务消费者呢，还是想要想要消灭售业呢传统售业。

Exactly, and this is a subject that retail expert Clare Bailey discussed in the BBC programme You and Yours. She talks about retailers, which are the businesses that sell things. What does she say 70% of retailers hadn't done?

确实是，而且这是售方面专家克莱尔•贝利在BBC节目You and Yours里讨论过主题。她谈到了售业，那是卖东西业务。她说70%售业没有做什么呢？

And by the time car sales began to recover, microprocessors were on back order.

当汽车售业开始复苏，微处理器已经开始缺货。

Fashion retail is incredibly competitive, more so than ever.

尚售业竞争比以往任何候都更加激烈。

The rest are employers, mostly in construction, retail and services.

其余则是雇主，主要从事建筑业、售业和服务业。

By the early 20th-century co-op stores accounted for a large slice of grocery sales.

到20世纪初，联营商店已经在百货售业占了很大一个份额。

And that's largely because nearly 90% of retail remains offline, in brick and mortar stores.

这主要是因为近90%售业仍然在实体商店中脱机。"

After a Thanksgiving like no other, retail experts say America headed into a Black Friday and a holiday shopping season like no other.

售业专家表示，在经历了一个不同以往感恩节之后，美国还迎来了一个非比寻常黑色星期五和假日购物季。