Jellycat热潮 The Jellycat Craze

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在当今社交媒体的浪潮中,Jellycat玩具如同一股旋风席卷全球,吸引了大批年轻人的关注。这些可爱的玩具不仅仅是儿童的玩物,更成为了成年人的“情绪搭子”。随着Jellycat在各大城市举办独特的活动,大家不禁要问:究竟是什么让它们如此受欢迎呢?

Jellycats have taken the world and social media by storm.

I'm sure we've all seen these videos on TikTok of Jellycat stores in London, Paris and New York hosting their fish and chips, patisserie and diner events.

Now, to anyone who isn't a social media using girl...

I'm sick.

The whole craze around Jellycats will sound kind of insane because spending £130 on a fish and chips experience where they wrap the toys up pretending they're real fish and chips, it sounds pretty silly.

But why does it work?

I was in Selfridges the other day and the fish and chips event had accumulated a massive crowd and a massive queue.

And today I'm going to be addressing the question, what's all the hype about?

First, let's delve into a brief history of the company.

So Jellycat was founded in 1999 by Thomas Jatica.

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