在餐厅用餐时我们往往会发现,主菜和饮品总是有诸多选择,但甜点菜单却总是单调乏味。经典的芝士蛋糕、巧克力熔岩蛋糕和水果派几乎成了标配。为什么甜点的菜单设计和制作不受到餐厅重视呢?
There's something you might notice when you go out to eat.
Depending on the restaurant you go to, the entrees and drinks can vary a lot.
But then, the dessert menu drops, and you're almost always left staring down the same options.
A cheesecake, maybe a chocolate lava cake and some type of fruit pie.
Probably a sorbet or ice cream.
Desserts in a lot of restaurants are kind of boring.
There's a reason why, but it doesn't have to be this way.
Menu curation can make or break a restaurant because frankly, it's really hard to make money in this business.
Profit margins for restaurants are not particularly high.
It's interesting because so many people want to go into the restaurant business because they think it's glamorous or whatever.
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