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Pop Fashion This is Patagonia's new $85 pullover, made from about 25 recycled plastic soft- drink bottles.

Recycler Wellman Corp. chips old soda bottles, melts the chips and spins them into fibers and then into fleece. Sewing factories complete the metamorphosis from pop bottle to pullover.

Both environmentally and financially, it makes more sense to make sweaters out of pop bottles than to make new bottles out of the old ones. Patagonia claims customers like the soda-bottle sweaters so well the company sold 16,000 of them the first month.

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