印度的泡沫经济(女声版)

India's Bubble Economy Coca-Cola, which pulled out of India in 1997 due to government protectionism, will soon be re-entering India's soft-drink market.

Pepsi has been in the country for almost three years and has captured a third of the cola market. The leader in the Indian fizzy business is a homegrown concentrate called Thums Up.

Media reports indicate that Coke may team up with Thums Up to take on Pepsi. With the cola war spilling over into India, the India soft-drink market may become one of the biggest in the world by the turn of the century.